Sunday, July 8, 2018

Download Crisis Communication in Canada {pdf} by Duncan Koerber


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Private companies that respond poorly to a crisis may go bankrupt, wiping out investments and jobs. Charities that respond poorly to a crisis may lose donations, ending support for the most vulnerable. Professional athletes, religious leaders, CEOs, and politicians who respond poorly to a crisis may lose their long-standing careers and the respect of their colleagues, supporters, fans, and customers. This book offers both theory and practical help for organizations and professionals to deal effectively with crises.
Crisis communication lessons have typically been the purview of public relations professionals. However, since the 1990s.
Crisis Communication in Canada pdf download
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